Blog
We speak with complete transparency.
China: The Journey I Never Told You About
A journey into the heart of the textile world, where I understood that behind a garment there is always a chain of choices, people and responsibilities.
Behind the Scenes: How a Sawmah Piece Is Born, from Fabric to Finished Garment
السلام عليكم ورحمة الله وبركاتهPeople often ask me how a Sawmah qamis is made: where the fabric comes from, who sews it, how long it takes.The answer deserves more than...
Why Sawmah Does Not Want to Become a Shop Like the Others
Sawmah is going through a period where some stocks are running low. But a brand is not built only when it sells: it is also built through patience, choice and...
The behavior of the Muslim towards the Muslim merchant
Buying and selling among Muslims is not a mere transaction: it is a responsibility, with rights, duties, and justice to uphold.
The Four Gates Through Which One Gets Lost According to Ibn Al-Qayyim
There are days when the heart returns heavy without knowing exactly why. Often, this weight comes from what we have let in too much.
We took 200 brothers to learn Arabic in Medina: Huge
The experience that helped us reach a new level within the French-speaking community.
Journey to Japan: In Search of the Mysterious White Fabric of Medina
Why I left Medina for Japan in search of the white fabric of my qamis
END OF MERKEZ AL IBAANAH AND EGYPT
A chapter ends, a new adventure begins.After more than two and a half years spent in Egypt, an important page is turning. By the grace of Allah, this stay has...